Channels to Market – A Master Class

* Tuesday October 20th

* 1430-1730

* @ The Engine Room

* 6 Spaces Only

* What will you get?  We all need different channels to market as we shift through the economic cycles. If you do not have enough revenue coming through during a recession then it is clear that whatever channels to market you were using pre-recession were either a) not well enough established or b) not the correct ones to see the business through all parts of a cycle. PS Don’t take too long to establish new channels to market in the next growth cycle or you will miss a large chunk of readily available uplift.

We are hosting a range of Business Master Classes like the above that we would like to share with you. There are 5 in total:

Innovation (Product & Packaging) (In the morning), Capability (Tooling up the team), Distribution (Channels to market), Functionality (Right people doing the right jobs) & Succession Planning (Light at the end of the tunnel!). All delivered by Peter Harford &  Les Kalas, our Coach and Mentor & Co-Founder of Shirlaws.

We normally charge  £295+VAT per session but pay what you think is fair as we also want to build a strong community of likeminded people. Join in if it feels right & pay what you think it’s worth. Anything between £50 and £295 is fine and don’t be English about it!

Call Dan on 08456 447758 or email dan@theengineroom.co.uk to book in or to find out more

 

Feedback from previous sessions:

“They say you can’t bottle inspiration.  But it does seem that an afternoon spent with Les and Dan uncorks the ideas and enthusiasm to take a business over its next hurdle.  Les asks the right questions, builds confidence and provides key strategic guidance. For a small business every hour is precious.  The time spent in last Thursday’s coaching was an excellent investment in my business’s future.”  -  Lucy George, Wordville

“I’ve been to two sessions with Les now, and each time I come out energised and full of new ideas that I actually can, and do, implement.  He helps simplify business planning, slicing it into manageable chunks and making it so clear what needs to be done, you wonder why you didn’t think of it before!   The best bit for me is that he pushes you to question your own limitations, facilitating fresh thinking that can only make for a better company.” - Jan Bates, Involve

“I’m looking forward to learning more about the Shirlaws frameworks and I’d strongly advise anyone in business that they would get value from the sessions you run. Perspective + frameworks = clarity” – Luke Williams, Social tech

“Powerful frameworks, thank you so much for sharing” – Paul Shafer, Sony Distribution

  Innovation Master Class

* Tuesday October 20th

* 930-1230

* Here @ The Engine Room

* 6 Spaces Only

* What will you get?  Learn simple & elegant frameworks to innovate your product (or service), know when to introduce the ‘recession product’ and when to dump it in favour of the innovated growth product. Businesses that innovate their product during a downturn always do well during the next boom. 

Is the recession over? Who knows, but I would guess quantitative easing and bank bailouts have merely pushed the next dip into the next decade at the expense of public spending, interest rate hikes and inflation. So it’s time to get tooled up! For most of our customers there has been some respite from the doom and gloom at the beginning of the year. Cash is starting to flow again and outright panic seems to have subsided. A great time to remove the blinkers and learn some simple tools to manage your strategy.

To this end we are hosting a range of Business Master Classes we would like to share with you. There are 5 in total:

Innovation (Product & Packaging), Capability (Tooling up the team), Distribution (Channels to market), Functionality (Right people doing the right jobs) & Succession Planning (Light at the end of the tunnel!). All delivered by Peter Harford &  Les Kalas, our Coach and Mentor & Co-Founder of Shirlaws.

We normally charge  £295+VAT per session but pay what you think fair as we also want to build a strong community of likeminded people. SO, join in if it feels right & pay what you think it’s worth. Anything between £50 and £295 is fine and don’t be English about it! No judgement, no drama

Call Dan on 08456 447758 or email dan@theengineroom.co.uk to book in.

 

Feedback from previous sessions:

“They say you can’t bottle inspiration.  But it does seem that an afternoon spent with Les and Dan uncorks the ideas and enthusiasm to take a business over its next hurdle.  Les asks the right questions, builds confidence and provides key strategic guidance. For a small business every hour is precious.  The time spent in last Thursday’s coaching was an excellent investment in my business’s future.”  -  Lucy George, Wordville

“I’ve been to two sessions with Les now, and each time I come out energised and full of new ideas that I actually can, and do, implement.  He helps simplify business planning, slicing it into manageable chunks and making it so clear what needs to be done, you wonder why you didn’t think of it before!   The best bit for me is that he pushes you to question your own limitations, facilitating fresh thinking that can only make for a better company.” - Jan Bates, Involve

“I’m looking forward to learning more about the Shirlaws frameworks and I’d strongly advise anyone in business that they would get value from the sessions you run. Perspective + frameworks = clarity” – Luke Williams, Social tech

“Powerful frameworks, thank you so much for sharing” – Paul Shafer, Sony Distribution